The UnicornMarket blog
Practical playbooks for the moments that matter in a SaaS acquisition: getting ready to sell, evaluating a deal, and transferring a product without surprises.
No customers does not automatically mean no value. Buyers need a clear picture of the product, the evidence behind demand, and the work required to reach the first repeatable sale.
A buyer is not only buying your product. They are buying the ability to run it after you leave. This checklist helps close the gaps that slow diligence and weaken an offer.
Publishing a new listing requires an active listing subscription: $29 for the first month, then $39/month until canceled. Legacy listings stay free to keep live and can add the optional sponsored placement.
There is no universal best marketplace for a micro-SaaS. The right choice depends on your evidence, asking price, desired support, and the amount of the sale proceeds you are willing to trade for distribution.
Acquire.com can be a strong fit for some startups, but a recurring listing fee, tiered access, or a managed process may not suit every small seller. Use this shortlist to compare the trade-offs.
The best buyer questions turn a persuasive listing into an evidence-backed decision. Use these prompts before you anchor on a multiple or a compelling demo.
Use the acquisition guides for deeper coverage of valuation, due diligence, and the buyer-side handoff.